Neeta Bidwai is a catalyst for growth and a systems thinker with 20+ years of transforming how organizations—from bold startups to Fortune 500 leaders—unlock revenue and drive innovation. 

Her superpower: translating sharp customer insights into winning pricing strategies, scalable business models, and high-impact go-to-market moves for both B2B and B2C companies.

With a career spanning energy, telecom, infrastructure, financial services, and national security as well as consumer products, Neeta thrives in ambiguity—bridging deep analytics with bold strategy and hands-on execution. She’s known for optimizing revenue engines and launching data-driven thought leadership that sparks meaningful growth.

As the voice behind the Good Revenue podcast, Neeta cuts through the noise, connecting the dots on the business news shaping our future—from AI and tariffs to tech, investments, and the economy. She spotlights leaders who balance quick wins with enduring vision, challenging short-term thinking and revealing the bigger picture through compelling stories and sharp analysis.

Ready to rethink revenue? Connect with Neeta to build business models that last.